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Influencer marketing agency

We are an influencer marketing agency: we connect brands with creators and run the campaign from the brief to the report. The brand talks to one contact, not to ten separate people.

What this covers

  • Creator shortlist

    We shortlist from audience data, not from a follower count. Who the audience is, where they are, whether they actually engage.

  • Brief and creative

    The brand message stays fixed, the creator keeps their own voice. A word-for-word script reads as an ad and performs like one.

  • Production and approval

    Shooting, edit, revisions and the brand approval loop. We carry the calendar so the publish date does not slip.

  • Contracts and usage rights

    Fee, delivery, exclusivity and — the one most often forgotten — how long and where the brand may use the content in paid media.

  • Reporting

    Reach, engagement and, where the campaign has a link or a code, what actually converted. Numbers we can source, not numbers that sound good.

How it runs

  1. 01

    Brief

    We pin down the goal, the budget, the audience and the platform.

  2. 02

    Longlist

    We surface every creator who fits the criteria, using data.

  3. 03

    Shortlist

    We cut it down on audience quality and brand fit.

  4. 04

    Launch

    We run production, approvals and the publishing schedule.

  5. 05

    Report

    Results, and what they mean for the next campaign.

Work from this

Questions

What does an influencer marketing agency actually do?
It runs the campaign between the brand and the creator: shortlisting, negotiation, contract, brief, production, approval, publishing calendar, payment and reporting. Handing over a list of creator names is not agency work.
How is the budget built?
The creator fee is one line, not the whole budget. Production, usage rights, exclusivity, agency fee and — if the content will also be used as an ad — media spend are separate lines. We write them out separately so nothing appears later as a surprise.
Do you only work with big creators?
No. The right size depends on the goal. A launch that needs visibility and a niche category that needs trust are not the same brief, and the follower count that fits them is not the same either.
Which platforms?
Instagram and TikTok are where our published work sits. The format follows the idea and the platform, not a template we reuse.

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